Operation management Assignment Example | Topics and Well Written Essays - 3000 words - 3

Operation management - Assignment Example Operation management is important for two main reasons – firstly it can improve the productivity and secondly it helps to meet the competitive priorities of the customers. Productivity can be defined as the ratio of the output to input. It is rather a measure through which the efficiency of the employees or managers is utilized to convert the scarce resources of the organization into products or services. The more is the numerical value of this ratio the higher is the level of efficiency. The importance of operation management is increased in the recent years due to stiff competition, quality conscious customers, new technologies, and service life cycles which imposes pressure on the organization’s operations so as to improve productivity and provide a better quality of the goods and services. This assignment will put focus on Starbucks Corporation which is the largest coffee company across the world and is based in Washington. The brand is a part of the booming restaurant industry and operates through 20,891 stores in almost 64 countries. The company was founded in the year 1971 as a Seattle retailer of coffee beans and from then it has expanded very rapidly. The company is well known for selling coffees but also has extended its product range to pastries, sandwiches, hot and cold beverages, snacks, etc. The inputs of its operations are mainly coffee beans and milk that comes from across nineteen countries, once the beans are collected it is then send to its manufacturing, roasting, and packaging plant. The output is the finished product that is then delivered across its stores and supplies adequate amount of coffees to each of the stores. The input/output transformation model describes the process through which the inputs such as capital, labour, equipment, land building, information, and materials are converted into outputs such as products or